Media Placements

Using media to influence target audiences

In today’s evolving media landscape, PR must engage traditional and digital media outlets to secure impactful coverage, which influences mass market and targeted audiences. As specialists, we engage a wide range of outlets, reporters, producers, bloggers and influencers each day. The ability to foster these relationships empowers LHA to succeed where others fail. The following is a sampling of our media branding successes.

Acacia Research Corporation

Client: Acacia Research

Forbes.com
February 2, 2012
“Patent-Palooza: Why Investors Are Suddenly Focused on IP”

International Business Times
January 29, 2012
“Technology Focus: Patent Gold Rush Isn’t Over Despite Kodak Collapse”

Managing Intellectual Property
January 26, 2012
“InterDigital Strategy Highlights Shifting IP Paradigm”

Dow Jones Newswires
January 18, 2012
“MARKET TALK: Acacia's Adaptix Deal Quickly Proves Merit”

Associated Press
January 13, 2012
“Acacia Research Buys Adaptix for $160 Million”

The Orange Country Register
January 13, 2012
“O.C. Patent Specialist Pays $160 Million for Texas Firm”

Reuters
January 13, 2012
“UPDATE 2-Acacia Research Buys 4G Technology Developer for $160 Mln”

The Wall Street Journal
January 13, 2012
“Acacia to Acquire Adaptix for $160 Million”

The Wall Street Journal
August 22, 2011
“Cellphone Patent Disputes Piling Up”

Intellectual Property Watch
July 14, 2011
“Inside Views: Interview with Chief Judge Paul R. Michel on U.S. Patent Reform”

Bloomberg
June 10, 2011
“Patent ‘Honeypot’ Demands May Derail Push to Overhaul System (1)”

ASC Supply Chain & Materials Management
June 8, 2011
“Patent Bill Would Hamper Physician-Inventors, Expert Says”

Forbes
April 4, 2011
“A Message to Congress: Keep Your Hands Off the Patent Office”

The Wall Street Journal
October 8, 2010
“Microsoft Licenses Patents for Palm”

 

Derma Sciences

Client: Derma Sciences

Reuters
September 14, 2011
“Derma sees partner for new drug in first half 2012”

TheStreet.com
May, 25, 2011
“Derma Sciences: Drug Extends Wound Healing”

 

EWSI

Client: E-Waste Systems, Inc.

Recycling Today
December 14, 2011
“One to Watch - E-Waste Systems, Inc. - On a Global Scale”

Columbus Business First
October 24, 2011
“Tech Disposal Bought by British E-Waste Company”

CIO.com
October 21, 2011
“Apple iPhone’s Big Recycling Mess: Is the iPhone 4S the Face that Launched 200 Million Pounds of Smartphone Scrap?”

SiliconRepublic.com
October 21, 2011
“Ireland More in Tune with iPhone Recycling than the U.S.”

 

Lincoln Memorial University

Client: Lincoln Memorial University

People Magazine
September 27, 2010 (Special Double Issue)
“Notes from a Country Doctor”

 

Lucid

Client: Lucid

New York Post
July 20, 2011
“No More Unnecessary Cuts”

Women’s Day
May 2011
“Save Your Skin: Coming Soon to a Dermatologist Near You”

The Saturday Evening Post
January 5, 2011
“Detect Skin Cancer—in Minutes”

Rochester Democrat & Chronicle
August 15, 2010
“Brighton Medical Imaging Firm Lucid Boosts Revenue”

 

Minyanville

Client: Minyanville Media

USA Today
August 11, 2011
“7 Reasons the Stock Market Is So Volatile”

 

Pemlab

Client: Pamlab (Metanx)

Podiatry Today
May 2011
“Can A Medical Food Improve Sensation In Patients With DPN?”

Diabetes Health
February 18, 2011
”Medical Food Treats Neuropathy”